Our Story

In May 2023, we faced a heart-wrenching loss that changed the course of our lives forever. A beloved friend, who was more like family, succumbed to his inner demons. His absence left a void in our hearts and a clear vision in our minds—a world where no one battles their demons alone.

"Need A Hug? Just Ask!" was born from this profound personal tragedy. We realized the power of a simple hug, a gesture that often goes unoffered in times of silent suffering. Our mission is to transform this simple act into a universal symbol of hope and human connection.

We're more than just a clothing line; we're a movement dedicated to breaking the stigma around mental health. Each piece in our collection carries a message of solidarity, understanding, and an open invitation to seek help and offer support. It's a tribute to our friend and to every soul that has felt the overwhelming weight of loneliness.

By wearing our message, you're not just wearing a piece of clothing—you're embracing a community that believes in the power of support, conversation, and, most importantly, a hug when it's needed the most. We stand together, hand in hand, heart to heart, in the fight against the isolation that too often accompanies mental health struggles.

Join us in spreading warmth and awareness—one hug, one conversation, one garment at a time. Because when we ask for help, when we offer a hug, we make it known: You're not alone.